All the basics you need to design a successful business plan whether you're starting your first business or you're a serial entrepreneur, you know how important a good business plan is to your business's ultimate success. Bad or non-existent business plans are a primary cause of business failure. But don’t fret! Business Planning Essentials For Dummies gives you all the essential, practical information you need to succeed—from deciding what your business is really all about to building a long-term vision of where your company will go. In between, the book covers budgeting and finance, pricing, predicting sales, and much more.
- Covers all the essentials of writing a business plan and getting on the road to turn your plan into a reality
- Serves as an ideal refresher or introduction to the topic in an affordable small-format edition
- Intended for anyone starting their first business or even just thinking about it
Business Planning Essentials For Dummies| Veechi Curtis (Author)| For Dummies
Table of Contents
Introduction
About This Book
Foolish Assumptions
Icons Used in This Book
Beyond the Book
Where to Go From Here
Chapter 1: Letting Your Plan Take Flight
Chapter 2: Figuring Out What’s So Special about You
Chapter 3: Sizing Up the Competition
Chapter 4: Spotting Opportunities, Dodging Threats
Chapter 5: Separating Yourself from Your Business
Chapter 6: Budgeting for Start-Up Expenses
Chapter 7: Figuring Out Prices and Predicting Sales
Chapter 8: Calculating Costs and Gross Profit
Chapter 9: Planning for Expenses
Chapter 10: Assembling Your Profit & Loss Projection
Chapter 11: Developing a Strong Marketing Plan
Chapter 12: Pulling Together Your Written Plan
Chapter 13: Ten (Almost!) Questions to Ask before You’re Done
Index
LINK FOR THE BOOK