This book will enable the reader to develop global strategies based on trade information and trade flows analysis.
Developing global business strategies in today's competitive and disruptive environment calls for greater interaction between the business sector and government. Among the instruments available today are various market analytic tools. These tools, coupled with new business models, not only provide a competitive edge but also becomes a necessity to survive in the global ever changing trade environment.
This book concerns everyone dealing with market selection, market strategies, and trade policy. The reader will be able to develop global strategies based on trade information and trade flows analysis. An analysis of the most competitive countries in world trade shows the importance of pro-business policies, access to modern infrastructures, investment in research, and increased productivity. The authors explain how to design practical strategies in a global context, greater competition and uncertainty due to the introduction of new business models.
Global Trade Strategies: Interacting with Trade Institutions and Businesses| Michel Borgeon (Author), Claude Cellich (Author)| Business Expert Press
Table of Contents
Preface
Chapter 1. International Trade Promotion: Why and How
Chapter 2. Trade Development: Needs and Strategy Building
Chapter 3. Facing New Challenges of the Most Recent Development Schemes in a World of Regionalization / Globalization of Trade
Chapter 4. Drivers of Competitiveness
Chapter 5. Strategic Building Tool for Trade Analysis: The TiVA Concept
Chapter 6. International Trade Information and Trade Flows Analysis
Chapter 7. Trade Development Strategic Linkages
Chapter 8. Selected Successful National Case Studies
Chapter 9. Trade Development Strategies for SMEs
Chapter 10. Using the Trend in Value Added Concept Published by OECD (TiVA Database) and the Canadian Trade Commissioner Service (TCS) Offer
Chapter 11. Disruptive Innovation: A New Dimension of Competitiveness Issues
Chapter 12. Global Competitiveness Ranking
Chapter 13. Integrating All Factors for Market Development: Artificial Intelligence Systems, a Future Challenge for Trade Support Institutions
Chapter 14. Rethinking Global Trade Strategies in the Digital Era
About the Authors
Index
LINK FOR THE BOOK
https://www.amazon.com/Global-Trade-Strategies-Interacting-Institutions/dp/1949991504/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1592305870&sr=1-2
