Whether you are starting or selling your own business, business plans are an essential part of the process. How to Write a Business Plan gives you the expert guidance you need to make an impact with your plan, including advice on researching competitors, presenting your management skills and successfully communicating your strategic vision. Whether it is to raise finance, sell a business or develop a specific project, this is your one-stop guide to producing the most professional and convincing business plan for a new venture.
Fully updated for 2019, this 6th edition now features even more practical exercises, useful templates, and top tips to help you write a comprehensive and compelling plan, as well as content on digital developments such as crowdfunding, online retailing and digital marketing.
The Creating Success series of books… Unlock vital skills, power up your performance and get ahead with the bestselling Creating Success series. Written by experts for new and aspiring managers and leaders, this million-selling collection of accessible and empowering guides will get you up to speed in no time. Packed with clever thinking, smart advice and the kind of winning techniques that really get results, you'll make fast progress, quickly reach your goals and create lasting success in your career.
How to Write a Business Plan: Win Backing and Support for Your Ideas and Ventures | Brian Finch (Author)| Kogan Page
Table of Contents
Introduction
Chapter 1: The structure of the plan
Chapter 2: Summary
Chapter 3: The business background
Chapter 4: The market
Chapter 5: Operations
Chapter 6: Management
Chapter 7: The proposal
Chapter 8: The forecast
Chapter 9: Financial information
Chapter 10: Risks
Chapter 11: Legal issues and confidentiality
Chapter 12: Selling your business
Chapter 13: Improve business performance
Chapter 14: Bidding for business
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