Managers, entrepreneurs, and venture capitalists all seek to maximize the financial returns from innovation, and profits are driven largely by the quality of the opportunities they pursue. Based on a structured and process-driven approach this book demonstrates how to systematically identify exceptional opportunities for innovation.
An innovation tournament, just like its counterpart in sports, starts with a large number of candidates, with opportunities as the players. These opportunities are pitted against each other until only the exceptional survive.
This book provides a principled approach for the effective management of innovation tournaments - identifying a wealth of promising opportunities and then evaluating and filtering them intelligently for greatest profitability. With a set of practical tools for creating and identifying new opportunities, it guides the reader in evaluating and screening opportunities. The book demonstrates how to construct an innovation portfolio and how to align the innovation process with an organization's competitive strategy.
Innovation Tournaments employs quirky, fresh examples ranging from movies to medical devices. The authors' tool kit is built on their extensive research, their entrepreneurial backgrounds, and their teaching and consulting work with many highly innovative organization.
Innovation Tournaments: Creating and Selecting Exceptional Opportunities | Christian Terwiesch (Author), Karl Ulrich (Author)| Harvard Business Review Press
Table of Contents
Introduction
Chapter 1: Tournaments 101: A Primer for Innovators
Chapter 2: In-House Sources: Generating Opportunities Internally
Chapter 3: Outside Sources: Sensing Opportunities Externally
Chapter 4: Elimination Round: Screening Opportunities
Chapter 5: Strategic Fit: Pulling Opportunities from Strategy
Chapter 6: Short-Term Profitability: Analyzing Near-Horizon Opportunities
Chapter 7: Interdependence: Forming Opportunity Portfolios
Chapter 8: Long-Term Profitability: Managing Far-Horizon Opportunities
Chapter 9: Structure: Shaping the Innovation Funnel
Chapter 10: Administration: Organizing and Governing Innovation
Chapter 11: Tournaments 201: An Innovator’s Guide to Getting Started
Appendix: More Tools and Our Web Site
Notes
LINK FOR THE BOOK