Crowdsource funding is the new way to finance start-ups in a networked world
Entrepreneurs, small business owners, investors, artisans, or those who merely have a good idea for a business venture have a new and attainable means of securing capital to grow their dreams. Gone are the days when the only options to raise funds for a new business were venture capitalists, angel investors, or Wall Street. Web-based crowdfunding services are now plentiful and offer a variety of options for the aspiring entrepreneur. However, these services are not typically as well-understood as the more traditional means of raising capital.
In The Crowdsource Funding Services Handbook, author Jason R. Rich offers a step-by-step overview of the various crowdsource funding services available on the Web, as well as the necessary documentation required to launch a successful crowdfunding campaign.
- Contains details on how to evaluate and select the best online platform for crowdfunding efforts
- Provides details on creating a business plan to the specifications require to raise capital via crowdfunding
- Provides an overview of the financial projections that will be required for a crowdfunding initiative
- Proposes a specific approach to creating a "pitch video" to succeed with a crowdsource funding campaign
The Crowdsource Funding Services Handbook is a thorough, well-developed resource for those seeking to raise capital to start a business or fund the development of an innovative idea. Author and crowdfunding expert Jason R. Rich provides this definitive, hands-on guide to raising capital in the new economy.
The Crowd Funding Services Handbook: Raising the Money You Need to Fund Your Business, Project, or Invention| Jason R. Rich (Author)| Wiley
Table of Contents
Acknowledgments
About the Author
Introduction
Chapter 1. How Crowd Funding Works: The Basics
Chapter 2. What Types of Businesses, Projects, and Inventions Can Get Funded
Chapter 3. Introduction to Crowd Funding Platforms and Services
Chapter 4. Preplanning Your Crowd Funding Campaign
Chapter 5. Crunching the Numbers
Chapter 6. Targeting Your Backers and Supporters
Chapter 7. Producing Your Promotional Video
Chapter 8. Promoting Your Campaign
Chapter 9. Interacting with Your Backers Using a Blog
Chapter 10. Getting the Help You Need
Chapter 11. You’ve Reached Your Funding Goal—Now What?
Chapter 12. Get Started Using Kickstarter.com
Chapter 13. Interviews with Crowd Funding Experts
Chapter 14. Crowd Funding Experts Share Their Secrets
Chapter 15. Experienced Crowd Funders Share Their Secrets
Index
LINK FOR THE BOOK
