Innovation - the process of taking new ideas through to satisfied customers - is the lifeblood of any organization today. Nothing causes a company and the individuals working in it to lose enthusiasm more than a lack of interest in positive change. You cannot stand still: either you go forwards or you move backwards. In Effective Innovation John Adair, Britain's foremost expert on leadership training, looks at both creativity and innovation and tells you everything you need to know to enable you to generate new ideas and bring them to market. Based around Adair's `seven habits of successful creative thinkers', this landmark book will tell you how to:
Effective Innovation: The essential guide to staying ahead of the competition | John Eric Adair | Pan Macmillan | Unabridged
Table of Contents
Chapter 1: Definitions
Chapter 2: Problems with Current Approaches
Chapter 3: Automation vs. Orchestration
Chapter 4: Why It Matters
Chapter 5: The Business Benefits
Chapter 6: Getting Started with Orchestration
LINK FOR THE BOOK
https://www.amazon.in/dp/B0044KLPPQ/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1