This book is about getting better at making sense of the world...so you can make decisions that respond to reality, not some obsolete model of reality.
Drawing on the latest neuroscientific research and their experience with corporate transformations, Jerry Wind and Colin Crook explain how your mental models stand between you and reality, distorting all your perceptions...and how they create both limits and opportunities.
You'll learn how to develop new ways of seeing:
- Better mental models = smarter decisions
- how to build a portfolio of models.
- how to keep your mental models fresh and relevant
- How people get "stuck," and what to do about it
- How obsolete mental models keep you from making changes
- The neuroscience of mental models
- when to change to a new model
- What scientists can teach us about perception-and reality
- Creating new models
- Practical ways to see things in new ways-fast
The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business| Yoram (Jerry) Wind (Author), Colin Crook (Author), Robert Gunther (Author)| Wharton School Publishing
Table of Contents
Introduction To The Paperback Edition
Part 1. Recognize The Power And Limits Of Mental Models
Chapter 1. Our Models Define Our World
Chapter 2. Running The Miracle Mile
Part 2. Keeping Your Models Relevant
Chapter 3. Should You Change Horses?
Chapter 4. Paradigm Shifts Are A Two-Way Street
Chapter 5. Seeing A New Way Of Seeing
Chapter 6. Sift For Sense From Streams Of Complexity
Chapter 7. Engage In R&D Of The Mind
Part 3. Transform Your World
Chapter 8. Dismantle The Old Order
Chapter 9. Find Common Ground To Bridge Adaptive Disconnects
Part 4. Act Quickly And Effectively
Chapter 10. Develop The Intuition To Act Quickly
Chapter 11. The Power To Do The Impossible
Chapter 12. Challenging Your Own Thinking: Personal, Business And Society
Conclusion What You Think Is What You Do
Appendix The Neuroscience Behind Mental Models
LINK FOR THE BOOK
