YOU HAVE A BRILLIANT NEW STRATEGY. NOW IT'S TIME TO EXECUTE.

Businesses spend a combined total of $47 billion annually on strategy consulting. Approximately 90 percent of strategic change initiatives fail to deliver the intended results.

Something isn't adding up.

As companies all over the world concentrate on revisiting, revising, and remaking their strategies, they forget the next step: making sure the strategy happens. So it turns out that billions of dollars are spent on brilliant ideas--but not brilliant results.

In this ground-breaking book, business strategy experts Liz Mellon and Simon Carter provide a solution: THE STRATEGY OF EXECUTION. The authors break down the process of ensuring that your new strategy translates into measurable profits and growth into five fundamental and profoundly important steps

• MOBILIZE THE VILLAGE: Get your senior executives to embrace the new strategy and actively engage with it.
• GATHER THE ELDERS: Build a small team of the very highest figures in the corporation to lead strategic change.
• POWER UP FEELING: Don't overthink it; trust your instincts as much as your intellect.
• ENERGIZE PEOPLE: Create a culture of communication, ownership, and followthrough of strategic objectives.
• BUILD ENDURANCE: Drive individual and organizational resilience to play the long game and hardwire change throughout systems and organizational structures to maintain momentum.

In the final chapter, the authors illustrate their process in action through a detailed case study of BPB PLC--a century-old building material company that applied these five steps to make extraordinary strategic change happen.

You can lead positive change in your company. A strategy is just words on paper until it's executed with care and smarts. Use The Strategy of Execution as a blueprint for long-term business success.

There are a lot of smart people coming up with innovative business strategies today. Very few of them, however, are executing them. The gap between strategy and execution has never been wider. The Strategy of Execution provides a practical approach to the work that must be done after a business strategy is agreed upon.

The Strategy of Execution: A Five Step Guide for Turning Vision into Action | Liz Mellon (Author), Simon Carter (Author)| McGraw-Hill Education

         

Table of Contents

Introduction
Companies Spend Billions on Strategy
Five Steps to Execution

Chapter 1. Mobilize the Village
Cisco Gets It, The Shifting Problem, The Village, Getting the Village Moving, Summary.

Chapter 2. Gather the Elders
“Whatever Happened at Nokia?”, The Elders, The Gamification of Leadership, Building Wise Elders, Good Governance, Summary.

Chapter 3. Power Up Feeling
Aristotle and Euripides, Thinking Gets in the Way, Trust Your Instinct, Brush Up Your EQ, A New Skill Set for Execution, Purpose and Passion, Summary.

Chapter 4. Energize People
The Swan borough Tump, Connecting for a Culture of Execution, Getting Ownership, Follow-Through, Summary.

Chapter 5. Build Endurance
Strategy Has Become a Sprint, Marathon Endurance, Running the Strategy Execution Marathon, Endurance Is a Formula, Organizational Endurance, Summary.

Chapter 6. Five Steps to Strategy Execution
Pulling It All Together, Self-Assessment Guide.

Notes

Index

LINK FOR THE BOOK

https://www.amazon.com/Strategy-Execution-Turning-Vision-Action-ebook/dp/B00HS65KK4/ref=sr_1_1?dchild=1&keywords=The+Strategy+of+Execution%3A+A+Five+Step+Guide+for+Turning+Vision+into+Action&qid=1592385349&s=books&sr=1-1