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Marketing Plan Templates for Enhancing Profits

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This workbook coaches business leaders to magnify the profits of a business. They learn a unique scientific system for predicting and achieving results. Their systematic decisions will spark the profits of any business. This system comprises all strategic decisions in the marketing plan for a business. The first part uses the SWOT Analysis to assess its strengths and weaknesses and identify possible opportunities and threats. The SWOT Analysis clarifies the mission, target market, specialty, and suppliers of the business. The questions at the end of these four chapters guide business leaders to focus on quality, describe key customers, compete on strength, and delegate weaknesses. The next part positions the business relative to its competitors with marketing mix decisions. Business leaders specify its products and services, and how to distribute, promote, and price them. These four chapters close with questions that lead the business to offer treasures, deliver delight, trumpet empathy, and price as valued. The final part motivates them to implement their decisions. The closing questions motivate business leaders to target key prospects, reward the best, concentrate resources, and jump into action. These twelve decisions transform a marketing plan and build the business. Her unique scientific system coaches business leaders to use the 80/20 rule to magnify their profits.

Marketing Plan Templates for Enhancing Profits| Elizabeth Rush Kruger (Author) | Business Expert Press

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Table of Contents

Introduction

Part I: Current Marketing Situation

Chapter 1: Mission: Focus on Quality

Chapter 2: Target Market: Describe Key Customers

Chapter 3: Specialty: Compete on Strength

Chapter 4: Suppliers: Delegate Weaknesses

Part II: Marketing Mix Decisions

Chapter 5: Products and Services: Offer Treasures

Chapter 6: Distribution: Deliver Delight

Chapter 7: Promotion: Trumpet Empathy

Chapter 8: Pricing: Price as Valued

Part III: Taking Action

Chapter 9: Prospecting: Target Key Prospects

Chapter 10: Customer Service: Reward the Best

Chapter 11: Budgeting: Concentrate Resources

Chapter 12: Action Plan: Jump into Action

Appendix I
Appendix II
Appendix III
Appendix IV
Appendix V
Appendix VI
Appendix VII
Notes

LINK FOR THE BOOK

https://www.amazon.com/Marketing-Plan-Templates-Enhancing-Profits-ebook/dp/B0178V5MVA/ref=sr_1_1?dchild=1&keywords=Marketing+Plan+Templates+for+Enhancing+Profits&qid=1592042957&sr=8-1

 

Written by Bharath Ravi

Business Consultant whose qualification includes a Bachelor’s degree in the field of Mechanical specialized in Automobile & Manufacturing; Trained in Certified Supply Chain Professional (CSCP) Certification, Hands on Foundation Certificate in Business Analysis, BCS (UK) and Certified Professional for Requirements Engineering (CPRE-FL).

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