The Business Value of Developer Relations: How and Why Technical Communities Are Key To Your Success


Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid out in this book to walk through your company goals and discover how you can formulate a plan tailored to your specific needs.

First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more.

Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don’t get left behind – join the community today.

What You’ll Learn

  • Define community and sell community to your company
  • Find, build, and engage with the community
  • Determine how and when to hire community managers
  • Build your own personal brand

Who This Book Is For

Any business leaders/owners/stakeholders in the tech industry, tech evangelists, community managers or developer advocates.

The Business Value of Developer Relations: How and Why Technical Communities Are Key To Your Success| Mary Thengvall (Author)| Apress

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Table of Contents

Part I. What Is the Value of a Technical Community?
Chapter 1. An Introduction to Community
Chapter 2. Selling Community to Your Company
Chapter 3. Keeping a Pulse on the Community
Chapter 4. Measuring Your Success
Chapter 5. Building a Developer Relations Team

Part II. Building and Engaging with the Community
Chapter 6. Finding Your Community
Chapter 7. Building a Healthy Community
Chapter 8. In-Person Events: The How, Why, and Where
Chapter 9. Dealing with Common Community Issues
Chapter 10. Building Your Personal Brand




Written by Bharath Ravi

Business Consultant whose qualification includes a Bachelor’s degree in the field of Mechanical specialized in Automobile & Manufacturing; Trained in Certified Supply Chain Professional (CSCP) Certification, Hands on Foundation Certificate in Business Analysis, BCS (UK) and Certified Professional for Requirements Engineering (CPRE-FL).

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