“If each individual in your organization became Shareholder Value-focused and made all of their decisions accordingly, you would have an 

almost incomprehensible competitive advantage." -Lawrence B. M. Serven.

For some time now, the conviction has been growing that traditional business planning methods are flawed and inefficient. At many companies, attempts have been made to address the problem with new budgeting systems, complete benchmarking studies, and reorganizations of finance functions. Unfortunately, while such initiatives may help reduce planning time, fundamentally they do little or nothing to make the planning process more effective. In this ground-breaking book, Lawrence Serven exposes the real reasons why planning so often fails to get results, and shows you how to transform the planning process from an "exercise in minimization" into a potent, results-driven management system that consistently creates shareholder value.

While most books on the subject discuss value creation in terms of grand strategic moves made by upper management, Value Planning takes a bottom-up approach. Lawrence Serven demonstrates how it is the cumulative effect of all of the little decisions made by individuals throughout an organization, every day, that makes or breaks shareholder value. More importantly, he shows you how to capitalize on that fact, and use business planning as a strategic management tool for aligning all levels of an organization-from the executive suite to the mail room-behind the common goal of increasing shareholder value.

Short on theory and long on step-by-step practical guidance, Value Planning gives you a complete blueprint for implementing a comprehensive value planning management system in your enterprise. Each chapter isolates a key aspect of value-driven business planning and contrasts it with traditional business planning models. Within each chapter you will also find valuable, easy-to-perform self-diagnostics that help you to assess your company's current status in the area under discussion, and a set of "Improve-ment Steps" that can easily be tailored to fit the realities of your organization.

Value Planning is an indispensable working resource for controllers, CFOs, finance directors, and budget directors, as well as for all upper-level managers involved in the planning process.                                      

Value Planning: The New Approach to Building Value Every Day| Lawrence B. MacGregor Serven (Author)| Wiley

         

Table of Contents

Preface.

Acknowledgments.

PART ONE: PLANNING TO WIN.
Chapter 1. Shareholder Value Breaks Out of the Boardroom.
Chapter 2. Planning to Win: The Best Way to Predict the Future Is to Create It.
Chapter 3. Value Maker Commitments: Translating Business Goals into the Decisions People Make Every Day.
Chapter 4. Value Maker Motivation: Aligning Rewards with Shareholder Value.
Chapter 5. Value Maker Intelligence: Managing Information to Make High Value Decisions.

PART TWO: THE ROLES PEOPLE PLAY.
Chapter 6. Business Advisors in the Value Creation Process: The Role of Finance.
Chapter 7. Managing for Shareholder Value: The Role of Functional Managers.
Chapter 8. Creating Strategic Focus: The Role of Senior Management.
Chapter 9. Living It: The Role of the CEO in Making Value Planning Part of Everyday Business.

PART THREE: AN ILLUSTRATIVE STORY.
Chapter 10. Life Before Value Planning: Gaming the System.
Chapter 11. Life in Transition: Steering an Aircraft Carrier.
Chapter 12. Life in a Value Planning World: Creating Value Every Day.

Appendix A: The Value Planning Process Illustrated.

Appendix B: Current Planning Topics: A Discussion of "Silver Bullets".

Index.

LINK FOR THE BOOK

https://www.amazon.com/Value-Planning-Approach-Building-Every-dp-0471438103/dp/0471438103/ref=mt_paperback?_encoding=UTF8&me=&qid=1591871401