Air Transportation: A Management Perspective by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice of air transportation management. In addition to explaining the fundamentals, the book transports the reader to the leading edge of the discipline, using past and present trends to forecast future challenges and opportunities the industry may face, encouraging the reader to really think about the decisions a manager implements. Written in an easy-to-read, easy-to-understand style, the Eighth Edition modernizes the text focusing on newly emerging management trends, innovative technology, and an increased emphasis on global changes in the industry that will change the future of aviation. New and updated material has been added throughout the text including mini case examples and supplemental presentation materials for each chapter. Air Transportation: A Management Perspective is suitable for almost all aviation programs that feature business and management. Its student-friendly structure and style make it highly suitable for modular courses and distance-learning programs, or for self-directed study and continuing personal professional development.

Air Transportation: A Management Perspective | John Wensveen (Author) | Routledge 

Table of Contents
Part 1: An Introduction to Air Transportation: The airline industry: trends, challenges and strategies
Aviation: an overview, Historical perspective, Air transportation: regulators and associations, The general aviation industry

Part 2: Structure and Economics of the Airlines: The airline industry
Economic characteristics of the airlines

Part 3: Managerial Aspects of Airlines: Airline management and organization
Forecasting methods; Airline passenger marketing, Airline pricing, demand, and output determination, Air cargo, Principles of airline scheduling, Fleet planning: the aircraft selection process, Airline labor relations, Airline financing

Part 4: The International Scene: International aviation

Appendix
Glossary