Managing Innovation is the market leading textbook for advanced undergraduate and post graduate courses in innovation. The Book has been fully revised and now comes with a fully interactive e-book housing an impressive array of videos, cases, exercises and tools to bring innovation to life.
Managing Innovation: Integrating Technological, Market and Organizational | Joe Tidd, John R. Bessant
Table of Contents:
Chapter 1: Innovation – What It Is and Why It Matters
The Importance of Innovation, Innovation Is Not Just High Technology, It’s Not Just Products, Innovation and Entrepreneurship, Strategic Advantage Through Innovation, Old Question, New Context, What Is Innovation?, A Process View of Innovation, Innovation Scopes and Types, Key Aspects of Innovation, Innovation Management
Chapter 2: Innovation as a Core Business Process
Different Circumstances, Similar Management, Services and Innovation, Variations on a Theme, A Contingency Model of the Innovation Process, Evolving Models of the Process , Can We Manage Innovation?, Learning to Manage Innovation, What Do We Know About Successful Innovation Management?, Beyond the Steady State
Chapter 3: Building the Innovative Organization
Shared Vision, Leadership, and the Will to Innovate, Appropriate Organizational Structure, Key Individuals, High Involvement in Innovation, A Roadmap for the Journey, Effective Team Working, Creative Climate, Boundary-Spanning,
Chapter 4: Developing an Innovation Strategy
“Rationalist” or “Incrementalist” Strategies for Innovation?, Innovation “Leadership” versus “Followership”, The Dynamic Capabilities of Firms, Appropriating the Benefits from Innovation, Exploiting Technological Trajectories, Developing Firm-specific Competencies, Globalization of Innovation, Enabling Strategy Making,
Chapter 5: Sources of Innovation
Where Do Innovations Come From?, Knowledge Push, Need Pull, Making Processes Better, Crisis-driven Innovation, Whose Needs? The Challenge of Underserved Markets, Emerging Markets, Toward Mass Customization, Users as Innovators, Using the Crowd, Extreme Users, Prototyping, Watching Others – and Learning From Them, Recombinant Innovation, Design-led Innovation, Regulation, Futures and Forecasting, Accidents
Chapter 6: Search Strategies for Innovation
The Innovation Opportunity, When to Search, Who Is Involved in Search, Where to Search – The Innovation Treasure Hunt, A Map of Innovation Search Space, How to Search, Absorptive Capacity, Tools and Mechanisms to Enable Search
Chapter 7: Innovation Networks
The “Spaghetti” Model of Innovation, Innovation Networks, Networks at the Start-up, Networks on the Inside, Networks on the Outside, Networks into the Unknown, Managing Innovation Networks
Chapter 8: Decision Making Under Uncertainty
Meeting the Challenge of Uncertainty, The Funnel of Uncertainty, Decision Making for Incremental Innovation, Building the Business Case, Concept Testing and Engaging Stakeholders, Spreading the Risk, Decision Making at the Edge, Mapping the Selection Space
Chapter 9: Making the Innovation Case
Developing the Business Plan, Forecasting Innovation, Estimating the Adoption of Innovations, Assessing Risk, Recognizing Uncertainty, Anticipating the Resources
Chapter 10: Creating New Products and Services
Processes for New Product Development, Factors Influencing Product Success or Failure, Influence of Technology and Markets on Commercialization, Differentiating Products, Building Architectural Products, Commercializing Technological Products, Implementing Complex Products, Service Innovation
Chapter 11: Exploiting Open Innovation and Collaboration
Joint Ventures and Alliances, Forms of Collaboration, Patterns of Collaboration, Influence of Technology and Organization, Collaborating with Suppliers to Innovate, User-led Innovation, Extreme Users, Benefits and Limits of Open Innovation
Chapter 12: Promoting Entrepreneurship and New Ventures
Ventures, Defined, Internal Corporate Venturing, Managing Corporate Ventures, Assessing New Ventures, Spin-outs and New Ventures, University Incubators, Growth and Performance of Innovative Small Firms
Chapter 13: Capturing the Business Value of Innovation
Creating Value through Innovation, Innovation and Firm Performance, Exploiting Knowledge and Intellectual Property, Sharing and Distributing Knowledge, Exploiting Intellectual Property, Business Models and Value Capture, Dynamics of Generative Interaction
Chapter 14: Capturing Social Value
Building BRICs – The Rise of New Players on the Innovation Stage, Innovation and Social Change, The Challenge of Sustainability-led Innovation, A Framework Model for Sustainability-led Innovation, Responsible Innovation
Chapter 15: Capturing Learning from Innovation
What We Have Learned About Managing Innovation, How to Build Dynamic Capability, How to Manage Innovation, The Importance of Failure, Tools to Help Capture Learning, Innovation Auditing, Measuring Innovation Performance, Measuring Innovation Management Capability, Reflections, Developing Innovation Capability, Final Thoughts
LINK FOR THE BOOK
https://www.amazon.com/Managing-Innovation-Integrating-Technological-Organizational/dp/111836063X
