The father of "open innovation" is back with his most significant book yet. Henry Chesbrough s acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how open innovation combined with a services approach to business is an effective and powerful way to grow and compete in our increasingly services-driven economy. Chesbrough shows how companies in any industry can make the critical shift from product- to service-centric thinking, from closed to open innovation where co-creating with customers enables sustainable business models that drive continuous value creation for customers. He maps out a strategic approach and proven framework that any individual, business unit, company, or industry can put to work for renewed growth and profits. The book includes guidance and compelling examples for small and large companies, services businesses, and emerging economies, as well as a path forward for the innovation industry. "Whether you are managing a product or a service, your business needs to become more open and more inclusive in order to be more innovative. Open Services Innovation will be an invaluable guide to intrepid managers who commit to making that journey." GARY HAMEL, visiting professor, London Business School; director, Management Lab; and author, The Future of Management "I tore out page after page to share with my leaders. Chesbrough has pioneered an entire rethink of business innovation that s rich in concept, deeply explained, with tools ready to use in every industry." SCOTT COOK, founder and chairman of the executive committee, Intuit "Focusing on core competence often tempts managers to keep continuing what succeeded in the past. A far more important question is what capabilities are critical in the future, and Chesbrough shows how to ask and answer these issues." CLAYTON CHRISTENSEN, Robert & Jane Cizik Professor of Business
Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era | Henry Chesbrough | Henry William Chesbrough | John Wiley & Sons
Table of Contents
Part 1: A Framework to Spur Innovation and Growth
Chapter 1: Think of Your Business as a Services Business
Chapter 2: Co-Create with Your Customers
Chapter 3: Extend Services Innovation Outside Your Organization
Chapter 4: Transform Your BusinessModel with Services
Part 2: Open Services Innovation in Practice
Chapter 5: Open Services Innovation in Larger Companies
Chapter 6: Open Services Innovation in Smaller Companies
Chapter 7: Open Services Innovation for Services Businesses
Chapter 8: Open Services Innovation in Emerging Economies
Chapter 9: Open Services Innovation: The Way Forward
LINK FOR THE BOOK
