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Chief Category Officer

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Position Overview
A chief Category Officer is a new executive-level position responsible for a brand's image, experience, and promise. The Category Officer oversees marketing, advertising, design, public relations, and customer service.

Keeps the Board of Directors informed about policy issues. Providing executive leadership across an organisation. Evaluating the success of the organization. Developing and implementing operational policies.

Academic Qualification
To pursue a career as a chief brand officer, it's necessary to have a bachelor's degree. Majors in marketing and business could be helpful in preparing for this type of work. Since aspiring chief brand officers also need to acquire several years of experience working in marketing or a related field, they might also consider taking management, finance and computer science classes to make them competitive for entry-level positions.

Professional Experience

  • Chief Category Officer also need to acquire several years of experience working in marketing or a related field.
  • They might also consider taking management, finance and computer science classes to make them competitive for entry-level positions.
  • Negotiating with suppliers and vendors to secure advantageous terms.
  • Reviewing existing contracts with suppliers and vendors to ensure on-going feasibility.
  • Building and maintaining long-term relationships with vendors and suppliers.

Professional Certifications

Roles and Responsibilities

  • In addition to developing a brand's image and maintaining the desired public perception of that brand as part of the company's marketing strategy
  • A Chief Category Officermight be responsible for expanding a brand to new audiences, ensuring customer service and other business activities align with the brand image or modifying the brand to reposition a company within the market.
  • Effective relational skills
  • Strong on paper and oral communication aids
  • Approving purchase orders and organizing and confirming delivery of goods and services.
  • Performing risk assessments on potential contracts and agreements.
  • Preparing procurement reports.

Competencies

  • Outstanding English communication skill (Verbal and Written)
  • Intervention Skill
  • Acquainted with supply chain activities
  • Pronouncement Making skill
  • Co-operative skill
  • Problem-Solving capability
  • Organization Skills

Travel Requirements: Requires 20% of travel to its contractor locations.

Seniority Level:  Senior

This position will be typically reporting to the CEO or board of directors and is responsible for a brand's image, experience, and promise.

Salary ranges liable on the experience. Typically, Head of Procurement Operations will be paid ₹3,072,255

Chief Category Officer

 

Written by IISCM

Integrated Institute of Supply Chain Management, a unit of Fhyzics Business Consultants Private Limited specialising in supply chain management consulting and education. IISCM trains and certifies SCM professionals in procurement, supply chain management, inventory, and warehousing.

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